branding tips

Is My Brand Okay?

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Some businesses find branding intimidating, we take a look at a recent case study and guide you through how to determine if your brand needs help.
Powerful-visuals-branding

Your Business Needs a Brand Visual Language

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Businesses can no longer rely on a simple style guide to maximise their brand's power, a brand visual language ensures all you are sending the right messages across all your visuals.
good design branding is good business

Why Good Design is Crucial For Your Business

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Staying ahead of competitors, disrupted industries and a crowded marketplace has made good design crucial to adding value and improving your business.
Mac Smartphone Interactivity

A Happy Meal with Smartphone Interactivity

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Dating back to 2010, McDonald's have been the leading fast food chain to use smartphone interactivity to enhance their guests experiences.
Coke Marketing Strategies

Happiness can double when you share

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This is a clever initiative that goes to show how very efficient marketing strategies and amazing advertising concepts always come from simple ideas.
Eyescream

Eyescream’s Creative Solutions

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Barcelona's Eyescream and friends came up with some creative solutions to simplify the traditional Taiwanese ice cream and improve the consumer experience.
Milka product

Milka’s Sweetest Product Creativity – Spreading the Word Based on Product Creativity

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To communicate the brand message "Dare to be tender", Milka changed the entire manufacturing process, in a brilliant...
IBM Smarter Cities

We All Want to Live on IBM Smarter Cities

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IBM's "People for Smarter Cities" project uses a different approach to the standard big signs and billboard advertisements.
Glasgowpress Promotional design technique

Promotional Piece Using Old School Design Techniques

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This promotional piece is an educational tool on letterpress printing but also raises the profile of the Glasgow Press...
Seattle creative city

Seattle Named The Most Creative City Of 2009

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Seattle is an attractive city for creative individuals and companies that want to be around like minded people and leave traditional values behind.