PACKAGING   |   POSTED ON 17.11.2010

Packaging: good design meets multi function

Not only the design of this watch looks pretty cool, it also comes with a packaging designed to impress and be functional. The brand, Nooka, has cleverly created a point of difference with this one, as the watch container can also be used in the microwave to heat up food, along with any other uses you can think of. Made of cooking grade silicone, it looks great as packaging and it’s an addition to your designer cookware. The packaging design beautifully reflects the shape, colours, material and style of the watch.
Brand Design is a great way to add value and create a point of difference. This is a great marketing and branding strategy, being able to sell a product based on multiple uses.

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