Pearl Beach

Attract local and international buyers to buy into this seaside resort

Brief

This experienced property developer needed the ultimate high-end marketing material to attract local and international investors to this prestigious beachside resort. The problem was these buyers needed to be convinced to commit before construction if financing for this ambitious project was to be secured.

Solution

Liquid came up with a cut through brand story of understated sophistication and luxury.

Liquid designed a refined palette built onto a classic grid structure and went beyond its usual brief to give direction to the developers on their selection of interiors and furniture. Liquid created high end brochures and online appeal which proved enticing to locals and overseas investors, including Chinese language marketing.

Services

Brand workshop
Brand template
Project management
Branding
Positioning strategy
Print design
Art direction
Graphic design
Packaging design
Photography
Print management
Copywriting