Posts

A digital strategy to merge two worlds

/
Kate Spade Saturday recently partnered up with eBay in a digital strategy to transform retail, mixing online shopping and traditional retail.

Keeping your office space within the brand

/
Branding for a business is not just about the visual identity of their collateral it is also about the initial impressions when you enter their space.

Newly rich in strong demand for luxury brands

/
Luxury brands had record sales in 2007, but the prediction for 2011 is for sales to outperform this record.

It’s game set match for fashion brand sales

/
During the Australian Open, tennis fashion brand Lacoste, who sponsors Roddick, notices a huge increase in their product sales every time he plays a match.