Education Brand Design Agency Melbourne

BlendED National

Building an education brand that helps disengaged young people reconnect with learning, confidence, and connection.

Challenge

After the success of BlendED Victoria, Edmund Rice Education Australia expanded their flexible learning model nationally, launching in Tasmania in 2026 and needing a brand, website, and marketing to drive early enrolments.

Solution

We moved quickly, launching a one-page site so BlendED National could take enquiries while the full brand and website were developed.

We then created a brand and positioning that speaks to families navigating school disengagement, with a website built around “pathways” to reflect each student’s journey.

Warm, natural imagery adds a sense of authenticity and fresh start, while targeted Google ads helped drive enrolments ahead of the school year.

Services provided

Brand research
Brand design
Brand development
Brand positioning
Graphic design
Web design
Marketing
Copywriting
Advertising
SEO

Outcomes

The Google campaign delivered immediate results, driving enrolments and building awareness ahead of the launch.

  • Brand campaigns in Tasmania and Queensland achieved a standout 38% CTR, showing strong demand
  • 9,100 impressions with a 5.6% CTR — well above benchmark
  • 61.4% conversion rate, driven by sharp brand–audience alignment
  • Successfully launched in Tasmania for 2026, with Queensland rolling out in Term 3

Bianca says

I’ve been working with Sue and Michael for 18 months and the service and expertise is second to none.

Liquid Creativity is a boutique agency that has their finger on the pulse and is super responsive. They’re also very resourceful, with contacts for any of my marketing needs including illustrators, animators, SEO, SEM, copywriting and of course they specialise in website management (WordPress) across my 6 sites.

Sue has run half-day workshops for us, done the concept and strategy, developed site maps and full website content.

They can work at speed and get my requests to get my sites live in record time! Immensely helpful in working with any size budget. Highly recommend!

Bianca Le Broque

Senior Manager – Marketing and Media Relations

Develop your brand and marketing

Ready to elevate your brand? At Liquid, we blend strategy and design to drive your brand’s success. Inspired by this case study? Let’s build your unique brand today.

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Let's chat about your branding

As an education brand design agency Melbourne schools, training providers and education organisations trust, we create identities that connect with students, parents and carers.

If you’re launching a new education brand or need to reconnect with your school’s community, we’d love to help.

Ready to take your brand further?

Book a free 30-minute consult with our branding experts. We’ll ask all the right questions and give you practical advice on the best path forward for your business.

Book a free 30-minute consult

Our branding experts will ask all the right questions and give you practical advice on the best path forward for your business.