Posts

brand repositioning

Unpacking ahm’s new brand positioning: The Art Of Simplicity

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Keen to attract a particular market segment, ahm took on a total repositioning. We take an in-depth look at how they successfully carved out a new brand position in the market.
brand purpose

How to find your brand purpose

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Brand purpose is the underlying strength of your business. It shows your ability to live up to your values and commitments to your audience.
building a solid brand

Building your brand foundation

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A brand foundation works to support your vision and value, you can’t expect your brand to take off without first having stable foundations in place.
branding trust

Why your business needs to build brand trust

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Trust is hard to earn, but it’s more important than ever for the success of your business. So, what can you do to build brand trust?