Posts

Top tips for keeping your brand relevant

/
Competition is ever-changing, as is technology and the way audiences connect. In order to keep your brand relevant...

Nivea shines with solar energy advertising

/
Nivea put out a solar energy advertising campaign in a Brazilian magazine and decked it out with solar panels and a USB charging port so that consumers could plug their phone into.

An innovative app to increase sales

/
With a mission to increase their morning breakfast sales, the South Korean branch of Dunkin' Donuts released an innovative app to solve their sales depression.

Happiness can double when you share

/
This is a clever initiative that goes to show how very efficient marketing strategies and amazing advertising concepts always come from simple ideas.

Footwear with great design and marketing concept

/
Korshun's success and recognition is a result of her approach for clever brand design, efficient processes and innovative products.

Virgin Australia’s unified brand takes them high up

/
With 91 aircraft in it’s fleet in early 2010, Virgin Blue’s market shares were suffering and it’s future unsustainable.

Designer barcodes - an extension of your brand

/
How clever is Design Barcode, creating a niche in the design market. Best of all, they have created through the use of...