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7 Tips for Keeping your Brand Relevant
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Competition is ever-changing, as is technology and the way audiences connect. In order to keep your brand relevant...
Nivea’s Solar Energy Advertising
Nivea put out a solar energy advertising campaign in a Brazilian magazine and decked it out with solar panels and a USB charging port so that consumers could plug their phone into.
Increasing Sales with an Innovative App
With a mission to increase their morning breakfast sales, the South Korean branch of Dunkin' Donuts released an innovative app to solve their sales depression.
Happiness can double when you share
This is a clever initiative that goes to show how very efficient marketing strategies and amazing advertising concepts always come from simple ideas.
Footwear with Great Design and Marketing Concept
Korshun's success and recognition is a result of her approach for clever brand design, efficient processes and innovative products.
Virgin Australia’s Unified Brand Takes Them High Up
With 91 aircraft in it’s fleet in early 2010, Virgin Blue’s market shares were suffering and it’s future unsustainable.
Designer barcodes – an extension of your brand
How clever is Design Barcode, creating a niche in the design market. Best of all, they have created through the use of...