Posts

Nutfusion Branding

The Nutfusion Journey to Finding their Brand

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Sometimes a journey begins in the most inconspicuous of places. About 3 years ago Liquid Creativity came across a premium food producer...
Apple logo

The Birth of the Iconic Apple Logo

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Why has the logo been so successful and still stands the test of time? Well it all comes down to the fact that it ticks off all the basics of logo design.
Hillary Clinton

Hillary Clinton’s New Logo

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Gone are the days of politicians campaigning solely on credentials and policies. Now it’s just as much about the politician as a brand.
Logo Design

The Basics of Logo Design to Begin Your Branding Journey

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While just one aspect of your brand, your logo is often the first impression potential clients have of your business...
Branding for Start-ups

The Importance of Branding for Start-Ups

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You’ve had a fantastic idea, you’ve taken the plunge into starting your own business, you may even have your business plan all in order...
Bunchrides Awards Finalist

We’re Finalists at the Mobile/App Design Awards

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Liquid's branding and design for Bunchrides, an emerging startup, is now a finalist at the Australian Mobile & App...
Bunchrides Awards Shorlist

Liquid’s Branding & Design Shortlisted for Awards

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Liquid's branding and design for Bunchrides, an emerging startup, has been shortlisted for the Bike Design Awards 2014...
Fisherman

These Boots Are Made For Walking (On Water)

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This packaging design creates an illusion of boots immersed in water, a clever way of showing that your feet will be protected from water and other dangers.
Air New Zealand

Flying High on Customer Satisfaction

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Air New Zealand, the preferred airline of Middle-earth, developed a new brand identity to enhance their brand alignment, competitive advantage and customer satisfaction.
Pyeongchang Blog

Winter Olympics Branding for 2018 is All About Harmony

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PyeongChang, South Korea, will be hosting the XXIII Olympic Winter Games in 2018.
Maccas McDonalds

Just Call us Macca’s – McDonalds Acts Like a Mate

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Just in time for Australia Day, McDonald’s Australia has announced that it’s changing the name of 13 restaurants...
Branding is more than a logo

Branding is So Much More Than Just a Logo

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When some companies approach creative studios looking for a ‘new brand’ they typically mean a new brand name, or icon, or a new look and feel for their existing name.