Posts

The Nutfusion Journey to finding their brand
0 Comments
/
Sometimes a journey begins in the most inconspicuous of places. About 3 years ago Liquid Creativity came across a premium food producer...

The table is just the start for this rebrand
After 17 years in business and 10 years with the same branding, Open Table was in drastic need of a rebrand – while their offering had stayed current and

A clean packaging design to conquer US market
English ice cream brand Mova received a refreshing identity and a clean packaging design, as it was about to be introduced to...

Cornetto rebrand to target a younger audience
Cornetto ice cream has recently rebranded to appeal to a more youthful audience aged 14-25.

Happy meals, happy tables... happy parents?
Dating back to 2010, McDonald's have been the leading fast food chain to use smartphone interactivity to enhance their guests experiences.

Subzero Ice Cream becomes hot as hell
This legendary Welsh ice cream maker, trading as Mr Creemy since 1959, found out that the name had been taken in 2001 by another company.

Eyescream made from creative solutions
Barcelona's Eyescream and friends came up with some creative solutions to simplify the traditional Taiwanese ice cream and improve the consumer experience.

Spreading the word based on product creativity
To communicate the brand message "Dare to be tender", Milka changed the entire manufacturing process, in a brilliant...

Free beer is a win-win marketing strategy
Amstel set the Amstel Pause in Bulgaria, a win-win marketing strategy that rewarded consumers with a free beer, if they managed to do nothing for 3 minutes.

Google and KitKat brand strategy
Google and KitKat developed the Android KitKat 4.4 brand strategy together, which included more than 50 million KitKat bars being specially branded.

Blue Goose new packaging is naturally good
One great aspect of the new identity and packaging design is of course Ben Kwok's beautiful highly detailed and rendered animal illustrations.

The real man's chips
McCoy's, a UK brand of crinkle cut chips, unveiled an impressive new packaging concept: opening up sideways extends the opening by 5cm.