Food Archives – Liquid Creativity

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The Nutfusion Journey to finding their brand

July 3, 2015

Sometimes a journey begins in the most inconspicuous of places. About 3 years ago Liquid Creativity came across a premium food producer...

The table is just the start for this rebrand

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March 24, 2015

After 17 years in business and 10 years with the same branding, Open Table was in drastic need of a rebrand – while their offering had stayed current and

A clean packaging design to conquer US market

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August 26, 2014

English ice cream brand Mova received a refreshing identity and a clean packaging design, as it was about to be introduced to...

Cornetto rebrand to target a younger audience

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August 19, 2014

Cornetto ice cream has recently rebranded to appeal to a more youthful audience aged 14-25.

Happy meals, happy tables... happy parents?

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August 13, 2014

Dating back to 2010, McDonald's have been the leading fast food chain to use smartphone interactivity to enhance their guests experiences.

Subzero Ice Cream becomes hot as hell

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July 31, 2014

This legendary Welsh ice cream maker, trading as Mr Creemy since 1959, found out that the name had been taken in 2001 by another company.

Eyescream made from creative solutions

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July 28, 2014

Barcelona's Eyescream and friends came up with some creative solutions to simplify the traditional Taiwanese ice cream and improve the consumer experience.

Spreading the word based on product creativity

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July 24, 2014

To communicate the brand message "Dare to be tender", Milka changed the entire manufacturing process, in a brilliant...

Free beer is a win-win marketing strategy

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July 22, 2014

Amstel set the Amstel Pause in Bulgaria, a win-win marketing strategy that rewarded consumers with a free beer, if they managed to do nothing for 3 minutes.