Liquid created a new brand to launch this Australian sports app


This innovative cycling website and mobile app company needed a distinct look and comprehensive strategy to succeed in a highly visual market place.


Liquid worked closely with business owners to understand the market, then assembled a team of market strategists, designers, photographers and web developers. Liquid designed a colourful, memorable brand, and a comprehensive launch strategy.


I needed a really distinctive brand which would be picked up by the cycling market and I had to develop a super-user friendly website and mobile application.

Through discussions and strategic questioning, Liquid helped me create my brand and business from the ground up. They were able to work through the hundreds of ideas so that together we could create a strong brand, resolve many complex communication problems and build a great website and app.

I am really pleased with the result – a clean, easy to use online presence and a comprehensive style guide for future updates. And straightaway, I found my start-up the topic of conversation amongst cyclists thanks to the branded sportswear I developed with Liquid.

Andrew Talati

Brand workshop
Brand template
Business naming
Brand identity
Logo design
Positioning strategy
Print design
Graphic design
Mobile app

bunchrides branding logo
bunchrides branding
bunchrides branding web
bunchrides web design
bunchrides web design
bunchrides web design
bunchrides app screen design
bunchrides app screen design