Brand positioning

What is brand positioning? It is a crucial strategic task which great companies like Virgin, Apple and BMW shrewdly use in positioning themselves against the competition.

Positioning is vital to success. Get it right and your brand will be highly successful in today’s competitive environment; get it wrong and a small market shift can see your business sink without a trace.

Liquid brings 25 years of experience to the crucial task of strategic brand positioning to help your business succeed.