Posts

brand repositioning

Unpacking ahm’s new brand positioning: The Art Of Simplicity

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Keen to attract a particular market segment, ahm took on a total repositioning. We take an in-depth look at how they successfully carved out a new brand position in the market.
brand purpose

How to find your brand purpose

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Brand purpose is the underlying strength of your business. It shows your ability to live up to your values and commitments to your audience.
building a solid brand

Building your brand foundation

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A brand foundation works to support your vision and value, you can’t expect your brand to take off without first having stable foundations in place.
branding trust

Why your business needs to build brand trust

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Trust is hard to earn, but it’s more important than ever for the success of your business. So, what can you do to build brand trust?
branding disruption

Brand disruption – Don't get left behind

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In a fast-moving marketplace, how do you ensure your business stays ahead of competitors and not become a casualty of disruption? Here are some tips and insights on how to use disruption as an opportunity for growth.
finding a branding agency melbourne

Choosing the right brand agency for your business

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Having trouble finding the perfect brand partner for you? Here are eight simple steps on how to find the right branding agency for your business.

How to prepare your brand for 2019

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Is your brand ready for 2019? If you’re not sure how to create a branding strategy and vision for the year ahead, here’s our guide on turning your goals into reality.
branding agency tips blog

Why brand consistency is the key to success

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The most successful brands use brand consistency to build up their impact and incite instant audience recognition. So what is brand consistency and how can your business use it to be even more powerful?
brand website design strategy

Web design is not dead

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With the rise of packaged themes and online website services, websites are looking more and more identical. This is why good web design is not dead and is still crucial to ensuring brands stand out in a crowded market and attract the right people.
coca cola advertisement evolution branding

Advertising: A history of its evolution and where it is today

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Advertising is one of the most trusted ways businesses can grab the attention of customers and turn them into a loyal audience. We take a look at how advertising has evolved and what brands need to do today to be successful.
brand business facebook tips

Likes aren’t everything: Tips for brands on social media

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Creating social media content that resonates and engages your audience is important, but can be challenging. So here are our tips for a better brand social media strategy.
find new customers building brand awareness

Attracting new customers to your business

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It can be difficult to grow your customer base once you’ve established your brand and web presence especially if you're a small to medium-sized business. Here is Liquid’s guide to attracting and retaining new customers.