Adding Personality to a Brand Story Through Illustration
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Illustration is a great way to help tell a story around a brand. At a glance, the illustration creates a sense of personality and...
Prince Charles is In the Business of Homewares
Prince Charles has used his royal position to his advantage and established his own homewares brand.
Celebrities and Homeware Brands Go Hand in Hand
Celebrities are establishing their own brands, especially in the homewares market. They initially have the recognition...
Using New Media to Target Customers on the Planet
Lonely Planet have really made use of new media to grow their brand and stay connected with their customers.